Hoppin Busan 2025 is a Busan Metropolitan city-supported, globally-minded workation program designed to welcome digital nomads, entrepreneurs, and creatives from around the world to experience South Korea through immersive two-week retreats.
With programming that combines deep work, cultural exchange, professional networking, and wellness, each workation creates a strong community of global thinkers and doers.
The initiative is supported by Busan Metropolitan City, Busan Center for Creative Economy & Innovation (BCCEI), and other public and private stakeholders. Participants come from across the globe to live, work, and play together. Different theme and vibe for each session.
Summer Time Workation
Aug 18 – Sep 1, 2025
30-40 Participants
30-40 Participants
Asia Excursion
Sep 1 – 15, 2025
80-100 Participants
80-100 Participants
Startup & Film Workation
Sep 15 – 29, 2025
50-60 Participants
50-60 Participants
Korean Language
Oct 10 – 24, 2025
50-70 Participants
50-70 ParticipantsAbout Organizers
COWORK | COLIVE | WORKATION
→ For digital nomads choosing Korea
Hoppin is a lifestyle and workation brand that builds community-driven coliving and coworking programs across South Korea. As the operator of Hoppin House (coworking & coliving space in Seoul) and organizer of seasonal workation retreats, Hoppin curates experiences where remote professionals from around the world can live well, work deeply, and connect meaningfully.
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300,000+/ monthly profile views on Instagram (with ads)
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1,500+ Instagram Followers
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200+ Online Community Members
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Hoppin House - Digital Nomad Hub in Seoul, South Korea
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Workations in 7+ Cities in Korea and Japan
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Weekly Events
#1 DIGITAL NOMAD COMMUNITY IN KOREA
CONTENT | WORKATION | RELOCATION SERVICES
→ For digital nomads choosing Korea
Digital Nomads Korea (DNK) is Korea’s leading global community and media platform for digital nomads and remote workers.
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500,000+/ monthly profile views on Instagram
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5,500+ Instagram Followers
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5,000+ Newsletter Subscribers
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2,500+ Online Community Members
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Monthly Newsletters
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Monthly Events
Key Partners
Hoppin Busan is made possible through collaboration with:
Busan Center for Creative Economy & Innovation (BCCEI)
A regional innovation hub supporting entrepreneurship, tech, and new business models
Busan Metropolitan City
The official city government, supporting global promotion and urban innovation
Breakdown of the Four 2025 Workations
1. Summer Time Workation Aug 18 – Sep 1, 2025 Beachside, BusanTheme: Kick off the season at Korea’s top summer destination.
Vibe: Social, active, energizing
This round is all about good vibes, community energy, and active fun by the sea. Participants will live close to Busan’s top beaches and enjoy daily social and physical activities. Especially popular among returnees and first-timers alike, this workation will include a reunion for Hoppin Busan 2024 alumni — strengthening the international community and its ongoing relationships.
Highlights:
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Beach games: surfing, volleyball, paddle boarding
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Large welcome & farewell dinners
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Casual networking events
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Alumni panels and storytelling
Demographics:
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Mostly solo digital nomads and creatives aged 25–38
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Returnees from 2024 and Seoul-based nomads looking for a coastal getaway
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Majority from North America, Europe (Germany, UK, France), and Southeast Asia (Thailand, Vietnam)
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Backgrounds in content creation, remote tech jobs, freelance design, wellness
Expected Attendance:
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30–40 participants
2. Asia Excursion
Sep 1 – 15, 2025 Busan + Asia regional network partnersTheme: Expand your Asia network
Vibe: Cross-cultural, high-energy, outward-facing
Connect with over 40+ nomads and professionals from Japan and Taiwan’s digital nomad communities. This round includes participation in the Digital Nomad Alliance event and a series of international networking activities, offering exposure to broader Asian ecosystems.
Highlights:
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International mixers and panel talks
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Cross-cultural community dinners
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Digital Nomad Alliance event
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Strategic networking with Japan/Taiwan-based guests
Demographics:
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Mix of international and regional digital nomads aged 28–45
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Strong presence from Japan and Taiwan (entrepreneurs, ecosystem builders)
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Professionals in startups, community leadership, tourism innovation
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Countries represented: Korea, Japan, Taiwan, Hong Kong, USA, France, Germany, Austria, Mexico, Colombia
Expected Attendance:
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30–40 participants
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Plus 50–60 B2B visitors from Japan and Taiwan (for MOU week and events)
3. Startup & Film Workation
Sep 15 – 29, 2025 Busan Tech & Creative DistrictsTheme: Where tech meets creativity
Vibe: Fast-paced, professional, inspirational
This unique workation overlaps with two of Korea’s biggest innovation and cultural events: FlyAsia & BOUNCE (startup expos) and the Busan International Film Festival (BIFF). Ideal for entrepreneurs, early-stage founders, filmmakers, content creators, and hybrid professionals looking to merge art with innovation.
Highlights:
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Access to BIFF screenings and industry events
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Startup pitch night for selected participants
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Collabs between filmmakers and techies
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Visits to innovation hubs in Busan
Demographics:
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Startup founders, solo entrepreneurs, filmmakers, digital marketers aged 27–42
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Participants from Korea, Japan, the US, UK, Germany, Singapore, and Australia
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Fields: tech startups, creative industries, digital media, AI, XR, video production
Expected Attendance:
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30–40 participants
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Including ~20 B2B guests from Japan
4. Korean Language Workation
Oct 10 – 24, 2025 Local community neighborhoods, BusanTheme: Live and learn in Korean, every day
Vibe: Slow, immersive, culturally rich
For digital nomads and “slowmads” who want to dive deeper into Korean language and culture. Daily language immersion is paired with fun cultural activities, creating a lighthearted and respectful entry into Korean life. Great for long-term travelers or Korea lovers.
Highlights:
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Daily Korean practice with locals & hosts
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K-pop dance and Korean cooking workshops
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Taekwondo classes
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Korean-English language exchange events
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Neighborhood tours and local immersion
Demographics:
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Long-term nomads or Korea enthusiasts aged 25–40
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Digital workers in education, design, culture, and remote services
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High interest in Korean culture/language — many from Japan, Germany, Canada, Singapore
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Participants with prior travel or study experience in Korea
Expected Attendance:
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30–40 participants
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Including 20-30 members of the Japanese Nomads communities (Japan)
Overall Program Goals
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Strengthen Korea’s position as a top digital nomad hub in Asia
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Build meaningful professional and social networks between Korea and global communities
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Support remote professionals with community, creativity, and local connection
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Highlight Busan’s tech, culture, and entrepreneurial infrastructure
Participant Demographics
Based on prior Hoppin Global Workation programs and 2025 trends:
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Age Range: 20 - 60 Years old (Average: 32)
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Nationalities Represented (English Program): English Program: USA, Germany, France, UK, Netherlands, Mexico, Colombia, Singapore, Hong Kong, Australia, Canada
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Industries: Tech (software, UX/UI, AI), Content Creation, Marketing, Education, Design, Sustainability, Startups, Remote Services
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Roles: Freelancers, Founders, Creatives, Remote Employees, Startup Teams, Solopreneurs, Digital Nomad Community Organizers
Additionally,
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Korean Participants: Local Korean digital nomads and remote workers are actively involved, fostering meaningful exchange with global participants
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Japanese B2B Programs: Dedicated workations for Japanese digital nomads, corporate teams, and workation organizers, further enriching the cultural and professional mix
Attendance Projections
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2023 average per workation: 10-30 participants
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2024 average per workation: 30–80 participants
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2025 Projected per Workation at Hoppin Busan:
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Summer Time Workation: 30–40 participants
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Asia Excursion: 30–40 participants (+50–60 B2B guests from Japan & Taiwan)
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Startup & Film Workation: 30–40 participants (+~20 B2B guests)
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Korean Language Workation: 30–40 participants (+20-30 B2B guests from Japan nomad communities)
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2025 Total Workation Participants: 120–160 participants (+ 90–110 B2B/short-term guests)
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Weekly Networking Events during Workation: 200-400 participants (25-50 weekly), including locals and internationals, entrepreneurs, startups, and public sector, etc.
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Extended Audience Reach: ~10,000 People (over time)
Including Digital Nomads Korea and Hoppin’s online community, local partners, social media followers, and newsletter subscribers
14 Seongmisan-ro 26-gil, Mapo-gu, Seoul, 03984 | 서울특별시 마포구 연남동 성미산로 26길 14, 03984
Terms • Copyright 2025 Hoppin. All rights reserved • Created by Hoppers with ♡
2025 Hoppin. All rights reserved • Created by Hoppers with ♡